Katie Henderson is manager of the Value of Water Campaign for the U.S. Water Alliance. In this episode Katie shares the results of the 2020 Value of Water Index, a poll that shows 84 percent of American voters want state and federal leaders to invest in water infrastructure. She explains the support for water infrastructure investment cuts across demographic, political, and geographic divisions. Katie also discusses other findings from the poll including people’s perceptions of local water services, climate change, and PFAS.
Lori Weigel is Principal at New Bridge Strategy. In this episode Lori discusses the results of an annual public opinion poll conducted through the Value of Water Campaign, which found that 85 percent of voters support increased funding for water infrastructure, a level of support that cuts across demographics, geography, party affiliation, and income level. She also talks about questions on affordability that show four in five voters believe water rates are affordable and are willing to pay more. Lori also explains that only 12 percent of voters are familiar with recycled water.
Adam Davis is Senior Counsel at DHM Research. In this episode Adam discusses results of a national opinion survey conducted with Blue Drop that found one-third of people do not know the source of their drinking water and two-thirds do not know the destination of their wastewater after it is cleaned. He also shares that 50 percent aren’t familiar with the quality of their drinking water and three-quarters don’t know about water infrastructure projects in their community. Adam explains how a lack of public awareness can lead to other types of infrastructure and services being prioritized for investment before water. He says it is important for utilities to poll locally, engage customers, use focus groups, and partner with other organizations as a way to build relationships.
Abigail Gardner is the communications adviser for the Value of Water Campaign and U.S. Water Alliance. In this episode, Abigail talks about the results of a new public opinion poll that found 88 percent of voters support increasing federal investment to rebuild America’s water infrastructure and how that support cuts across age, gender, political party, and geography. She also discusses how results have changed over time, findings on drinking water behavior, and the public’s priorities for wastewater utilities.