Jim Cooper is Intelligent Water Lead at Arcadis. In this episode Jim discusses a new report done in collaboration with Bluefield Research on how artificial intelligence and predictive analytics can help address two human-centric challenges facing the water sector: affordability and resilience. He explains the concept of collective intelligence, which is “people plus technology,” and how a digital future can empower employees, not replace them. Jim says the sector is at a tipping point where early adopters of intelligent water are reaping multifaceted benefits.
Adam Davis is Senior Counsel at DHM Research. In this episode Adam discusses results of a national opinion survey conducted with Blue Drop that found one-third of people do not know the source of their drinking water and two-thirds do not know the destination of their wastewater after it is cleaned. He also shares that 50 percent aren’t familiar with the quality of their drinking water and three-quarters don’t know about water infrastructure projects in their community. Adam explains how a lack of public awareness can lead to other types of infrastructure and services being prioritized for investment before water. He says it is important for utilities to poll locally, engage customers, use focus groups, and partner with other organizations as a way to build relationships.
Mark Schleifstein is a Pulitzer Prize-winning environmental reporter for The Times-Picayune in New Orleans and for NOLA.com. In this episode Mark explains why he has stayed in environmental reporting for 35 years, how major cuts to newsrooms have impacted journalism, and what types of water stories resonate with the public. He talks about several high-profile issues he has covered including the loss of wetlands along Louisiana’s coast, health of the Mississippi River, dead zone in the Gulf of Mexico, impacts of the BP oil spill, and Hurricane Katrina. Mark also discusses the infrastructure challenges in New Orleans and provides advice for water utilities on working with the media.